A Very Important Tip For Starting a New Business

For anyone who is starting a new business, the only most important thing that will determine your long-term success, is a driving commitment to a meaningful cause. como atrair clientes novos

Most of the people start their business as a “means to an end. ” For example, they start their business to earn a living (the “means”), so they can purchase nice things (the “end”). Or they start their business so they can have more personal self-reliance (the “means”), which often provides them the ability to go where they want, when they need (the “end”). But I have to say that money, personal independence, or prestige should NOT be the reason behind starting a business. 

I would even go so far to say that starting a business because you will enjoy doing that kind of work, or you want to complete a need in the marketplace, are not good enough reasons. Those must be part of the reason, but you will find a more important reason.

One of every four small businesses are unsuccessful within the first season, and fifty percent of them don’t make it past the fifth 12 months. This failure rate can be attributed to many factors like mismanagement, being under-capitalized, outside influences, and so on., but I would dispute that behind the the greater part of the reasons why a business fails, is the hollow philosophy that it was built on.

If your business’ goals are not a “means to an end, inch tend to be the “end” itself, after that your business should persevere through the tough times. Here is why…

The top reason businesses succeed, is a traveling “passion” maintained the perception that the business is an imperative and necessary aspect of the community it serves.

If you are in business for the money or any type of other self-serving goal, when times get really tough and you’re face down in the dirt over and over again, it will easily seem to be advisable to slice your loss and give up. For what reason? Because that would take advantage financial sense.

However, if your business was to be as a necessary component to the health and wellness of your community, then it would not be prudent to cut your losses and run. Right now there would be too much at stake and it would be your powerful passion for this dedication that would help you get out of the mud.

Can you see the difference? Because whatever business you’re in, you will be face down in the mud at one point or another. Therefore, before launching your new business, re-evaluate the real so this means behind your passion. That can be the big difference between success and failing. And in our world of competitive business, people prefer to go with companies that truly stand for something.

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